Your business should feel like a love letter
To your dream clients who crave what you have to offer
To the old you who wondered if you could do it
& to the future you who knew that you could
The Magnetic Brand Story™
Rooted in strategy, dripping in seduction.
This is my deepest, most transformative brand identity experience specially built for the visionary woman ready to show up boldly and lead with intention. Through my signature archetype-based strategy framework, The Main Character Method™, we'll design a brand that reflects your essence and attract your dream clients with ease.
Includes: brand strategy, logo suite, dream client profiles, competitor analysis, curated typography, brand style guide, with optional add-ons like social media or email marketing support.
Perfect for: the woman ready to scale her biz with confidence, reposition her brand, or finally step into a visual identity that feels magnetic af.
Custom Web Design
Custom-crafted, effortlessly captivating.
Your website should be pretty, profitable and fully aligned with your brand's essence. This fully custom web design experience blends strategic design with editorial-level visuals. We’ll map out your dream user journey and build a Showit site designed to elevate your brand and empower you to sell with clarity, confidence, and consistency.
Includes: mobile optimization, SEO setup, branded link-in-bio page, custom layouts + more. GEO strategy is available as an add-on.
Perfect for: brand identity clients who want a wholistic experience, and established brands ready for a polished, personality-packed site that feels as luxurious as their offers.
Semi-Custom Website in a Week
Tailored to you & ready before you finish your martini
You bring the vision and I'll bring the vibe. Using my curated arsenal of Showit templates (or one you already love), I'll build you a stunning, strategic website in just 5 days. From a polished wordmark logo to curated colors, fonts, and high-converting layout, your site will be ready to stun your dream clients in no time.
Includes: template customization, SEO, mobile optimization. Branded link-in-bio page and GEO strategy available as add-ons.
Perfect for: growing brands who want an aligned web presence without the custom price tag or timeline.
The Magnetic Brand Story™
Rooted in strategy, dripping in seduction.
This is my deepest, most transformative brand identity experience specially built for the visionary woman ready to show up boldly and lead with intention. Through my signature archetype-based strategy framework, The Main Character Method™, we'll design a brand that reflects your essence and attract your dream clients with ease.
Includes: brand strategy, logo suite, dream client profiles, competitor analysis, curated typography, brand style guide, with optional add-ons like social media or email marketing support.
Perfect for: the woman ready to scale her biz with confidence, reposition her brand, or finally step into a visual identity that feels magnetic af.
fully custom web design
website in a week
fully custom brand identity
Custom Web Design
Custom-crafted, effortlessly captivating.
Your website should be pretty, profitable and fully aligned with your brand's essence. This fully custom web design experience blends strategic design with editorial-level visuals. We’ll map out your dream user journey and build a Showit site designed to elevate your brand and empower you to sell with clarity, confidence, and consistency.
Includes: mobile optimization, SEO setup, branded link-in-bio page, custom layouts + more. GEO strategy is available as an add-on.
Perfect for: brand identity clients who want a wholistic experience, and established brands ready for a polished, personality-packed site that feels as luxurious as their offers.
website in a week
fully custom brand identity
fully custom web design
Semi-Custom Website in a Week
Tailored to you & ready before you finish your martini
You bring the vision and I'll bring the vibe. Using my curated arsenal of Showit templates (or one you already love), I'll build you a stunning, strategic website in just 5 days. From a polished wordmark logo to curated colors, fonts, and high-converting layout, your site will be ready to stun your dream clients in no time.
Includes: template customization, SEO, mobile optimization. Branded link-in-bio page and GEO strategy available as add-ons.
Perfect for: growing brands who want an aligned web presence without the custom price tag or timeline.
fully custom brand identity
fully custom web design
website in a week
Client Love Notes
This is where we set the scene. From concept to shot list to creative direction, I’ll help you plan and execute a branded photoshoot that looks luxe and tells a story—your story. Whether you're stepping in front of the camera solo or with a full team, I’ll make sure every detail (location, styling, props, poses) is aligned with your brand’s archetype and Magnetic Brand Story™. The result? Content that feels intentional, elevated, and unmistakably you.
$700 Investment
Includes photographer and location sourcing.
This is where casual browsers become brand believers. I’ll design Flodesk email templates and flows that feel like love letters to your dream clients. Gorgeous, strategic, and rooted in your brand’s voice. From welcome sequences to high-converting newsletters, you’ll walk away with a system that nurtures, converts, and keeps your brand top of mind. Because a strong brand isn’t just visible, it’s unforgettable.
$600 Investment
Up to 6 email designs depending on your specific brand needs.
This is where we set the scene. From concept to shot list to creative direction, I’ll help you plan and execute a branded photoshoot that looks luxe and tells a story—your story. Whether you're stepping in front of the camera solo or with a full team, I’ll make sure every detail (location, styling, props, poses) is aligned with your brand’s archetype and Magnetic Brand Story™. The result? Content that feels intentional, elevated, and unmistakably you.
$700 Investment
Includes photographer and location sourcing.
This is where casual browsers become brand believers. I’ll design Flodesk email templates and flows that feel like love letters to your dream clients. Gorgeous, strategic, and rooted in your brand’s voice. From welcome sequences to high-converting newsletters, you’ll walk away with a system that nurtures, converts, and keeps your brand top of mind. Because a strong brand isn’t just visible, it’s unforgettable.
$600 Investment
Up to 6 email designs depending on your specific brand needs.
THE PROCESS
YOU INQUIRE
we COLLAB
I DESIGN
you SOAR
After you submit your inquiry form, I'll connect with you to get a better sense of your business goals + how we can best work together. If we're a match, we'll solidify things via contract + retainer + get your project scheduled on the books!
Together, we'll align on your brand goals and strategize on a path forward to help you reach them.
Once we've aligned on design + strategy, I'll get to work executing all of your brand goodies. Don't worry, I'll provide updates and opportunities for review + revision along the way.
Once we've made your vision a reality, I'll provide you with all of your final deliverables and help you (re)introduce your business to the world!
Brand ReVision™
The clarity shot your brand’s been craving.
This is my high-impact, clarity-packed brand audit intensive. Whether you’re mid-pivot, struggling with growth, stuck in a DIY spiral, or prepping for your next move, we’ll assess what’s working, what’s missing, and what’s next. After I do a comprehensive brand audit, we’ll meet for a 60-minute strategy session to sharpen your vision, identify blind spots, and map your most magnetic next steps.
Includes: in-depth brand audit presentation, 1:1 strategy session, customized brand recommendations.
Perfect for: entrepreneurs craving fresh perspective, brands in transition, or founders seeking expert insight on a lean timeline.
The Shop
DIY, but elevated.
Browse my collection of Showit website templates and semi-custom brand kits designed for entrepreneurs who want beauty, function, and strategy without the full custom timeline.
Page Six-Figure
Hot news, strategy gems & dreamy brand breakdowns.
My free signature newsletter where we talk premium positioning, desire marketing, and how to build a brand that turns heads and drives sales.
Dream Client Workbook
The clarity tool every founder needs.
Map out your dream client's world and start magnetizing the people you actually want to work with.
A Taste of the Transformation
start here, build clarity & then scale intentionally
Don't worry, girl, I get it. Premium design is a powerful move, but that doesn’t mean you have to go all in from day one. Whether you're refining your vision, working with a leaner budget, or simply not ready to commit to a full rebrand, there’s still support waiting for you. These offers are designed to help you build clarity and traction while keeping the end goal in sight: a brand that feels like you and sells like magic.
I've found that Showit offers unmatched flexibility—allowing for both creativity and functionality in ways other platforms just can’t compete with. Plus, it’s incredibly user-friendly, so once your stunning new site is live, you’ll be able to easily maintain and update it on your own. I believe in empowering my clients to feel confident managing their website, and Showit makes that possible.
Why do you only design Showit websites?
Yes! For my signature offer, the Magnetic Brand Story™, you have the option to pay in full or split your investment into two payments—half due at booking and the remaining half before final delivery.
If you’re adding on additional services (like Web Design, Photoshoot Direction, or more), I offer flexible payment plans that can be split into three or four installments, depending on the project scope. I’m always happy to work with you to find a plan that aligns with your timeline and comfort level—just reach out and let’s talk options.
Do you offer payment plans?
Costs will vary based on your unique brand needs, but some additional expenses you may want to budget for include:
Showit Subscription (for managing your website)
Font Licensing (if you select premium fonts)
Photographer (if new brand photography is needed)
Third-Party Integrations (like email marketing tools)
Once we have our Discovery Call, I'll be able to send you a Project Proposal, with a clearer breakdown costs for your chosen package, so you’ll have full transparency before signing a contract.
In addition to the project fee, what other fees should I anticipate?
I strongly believe that a logo alone isn’t enough to build a brand that truly stands out and attracts your dream clients. That’s why I don’t offer standalone logo designs.
At Her Higher Standard, I believe in crafting comprehensive brand identities—because your brand is so much more than just a pretty symbol. It’s the colors, the fonts, the strategy, the feeling it evokes, the consistency across all platforms.
Can you just create a logo for me?
If you’re unsure which service is the right fit, don’t worry—that’s exactly what I’m here for. I offer a free 20-minute discovery call where we’ll chat about your brand, your goals, and where you’re feeling stuck. From there, I’ll help you navigate which services will benefit your brand the most, whether that’s a full brand identity, a website refresh, or both.
Just fill out my inquiry form and we’ll set up a time to connect!
I'm ready to elevate my brand but I'm not sure exactly which services I need...
While I’m based in Phoenix, my design studio serves ambitious women entrepreneurs nationwide (and beyond!). Everything—from brand strategy to web design and photoshoot coordination—is handled virtually, so no matter where you’re located, I can help bring your dream brand to life!
Do you only work with clients in Phoenix?
I don’t box myself (or my clients) into one industry. If you’re a woman entrepreneur with a bold vision for your business and life, we’re already aligned!
My mission is to help women build their dream lives by building their dream businesses, no matter their industry. I’ve designed for brands in wellness, real estate, business coaching, luxury services, and beyond. What truly matters isn’t what you do—it’s the impact you want to make and how you want to show up in your space.
What type of clients do you usually work with?
Because I am you.
I’m a woman with big, audacious dreams. A woman who isn’t willing to sacrifice her femininity to build her empire. A woman who knows success and softness aren’t mutually exclusive. And if that’s you too? Then you’re in the right place.
I don’t just build pretty brands—I design with intention. My strategic approach ensures that your brand isn’t just a visual flex but a tool that helps you attract your dream clients, build credibility, and create the freedom-filled life you deserve.
Why should I choose you?
Ready to Get Started?
Fill out the inquiry form to let me know you’re ready to elevate your brand! You’ll hear back from me within 1-2 business days to schedule a call where we’ll chat and see if we’re the perfect match.
